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Regional Head of Brand & Innovation

Blood

SingaporeFull-timeHybrid

Posted 17 Jun 2026

About this role

Lead the regional brand and product engine, overseeing the innovation roadmap, NPD journey, and brand standards across Southeast Asia and India. Establish the marketing operating system and govern design, packaging, and customer experience to ensure consistent brand growth. Requires 10-15 years of FMCG experience, combining big-company training with challenger or DTC startup experience. Must have a proven track record in physical product development, regional multi-market management, and building marketing SOPs.

What they're looking for

Product InnovationNew Product DevelopmentBrand StrategyPortfolio ManagementMarketing OperationsCustomer Experience ManagementPackaging DesignProject Management

Frequently asked questions

What does a Regional Head of Brand & Innovation at Blood do?

Lead the regional brand and product engine, overseeing the innovation roadmap, NPD journey, and brand standards across Southeast Asia and India. Establish the marketing operating system and govern design, packaging, and customer experience to ensure consistent brand growth. Requires 10-15 years of F…

What skills does this Regional Head of Brand & Innovation role need?

Key skills for this role include Product Innovation, New Product Development, Brand Strategy, Portfolio Management, Marketing Operations, Customer Experience Management.

How much does a Regional Head of Brand & Innovation at Blood pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Regional Head of Brand & Innovation role remote, hybrid, or on-site?

This role is hybrid, based in Singapore.

How do I apply for this Regional Head of Brand & Innovation role?

You can apply directly on Blood's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.