Regional Marketing Executive/Manager

The Marketing Executive is responsible for supporting the planning and execution of marketing and communications activities across Singapore and ASEAN markets. This role plays a key part in driving brand awareness, lead generation, customer engagement, and business growth through digital marketing, events, content development, CRM management, and sales support activities. Key Responsibilities Marketing Communications • Develop and execute marketing campaigns aligned with business objectives. • Create and manage marketing collateral, brochures, flyers and presentations. • Support corporate communications and internal communications initiatives. • Ensure brand consistency across all marketing materials and channels. Digital Marketing • Manage and update the company website, landing pages, and digital content. • Plan and execute email marketing campaigns using CRM • Manage social media platforms including LinkedIn and monitor engagement. • Support SEO and digital marketing initiatives to improve online visibility and lead generation. • Track and analyse campaign performance and provide recommendations for improvement. CRM & Lead Management • Manage customer databases and marketing contact lists. • Generate marketing reports and campaign analytics. Events & Exhibitions • Coordinate and manage trade shows, seminars, webinars, customer events, and training sessions. • Liaise with vendors, venues, suppliers, and internal stakeholders. • Support event logistics, registration, promotional activities, and post-event reporting. Regional Marketing Support • Coordinate marketing activities across Singapore and ASEAN markets. • Work closely with regional sales teams, distributors, and headquarters on marketing initiatives. • Support localisation of global marketing campaigns and materials. • Coordinate printing, and distribution of marketing materials where required. Content Development • Create engaging content for websites, social media, EDMs, customer references, and indust…