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Senior/ Lead Marketing Analyst

Castlery

SingaporeFull-timeOn-site

Posted 19 Jun 2026

About this role

The role involves building a scalable marketing analytics capability and leveraging AI to automate reporting and processes. You will own audience and customer journey analytics to optimize conversion, efficiency, and return on marketing spend. Requires 5+ years of experience in Marketing Analytics or BI, preferably within e-commerce or high-growth consumer businesses. Proficiency in SQL, Python, and modern analytics tools is essential, along with strong commercial acumen.

What they're looking for

SQLPythonMarketing AnalyticsBusiness IntelligenceAI AutomationCustomer Journey AnalyticsAttribution ModelingDigital Analytics

Frequently asked questions

What does a Senior/ Lead Marketing Analyst at Castlery do?

The role involves building a scalable marketing analytics capability and leveraging AI to automate reporting and processes. You will own audience and customer journey analytics to optimize conversion, efficiency, and return on marketing spend. Requires 5+ years of experience in Marketing Analytics o…

What skills does this Senior/ Lead Marketing Analyst role need?

Key skills for this role include SQL, Python, Marketing Analytics, Business Intelligence, AI Automation, Customer Journey Analytics.

How much does a Senior/ Lead Marketing Analyst at Castlery pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Senior/ Lead Marketing Analyst role remote, hybrid, or on-site?

This role is on-site, based in Singapore.

How do I apply for this Senior/ Lead Marketing Analyst role?

You can apply directly on Castlery's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.