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Lead Consultant, Data and Marketing Effectiveness

dentsu

SingaporeFull-timeOn-site

Posted 20 May 2026

About this role

The Lead Consultant will design, develop, and optimize marketing campaigns and customer journeys while advising clients on MarTech components. They will lead consulting projects and client workshops to co-create marketing strategies that enhance digital maturity. Candidates should have 5-6 years of experience in utilizing MarTech and data for impactful marketing strategies. A strong analytical mindset and hands-on experience with key MarTech platforms are essential.

What they're looking for

Campaign OptimizationCustomer JourneysMarTech ConsultationOpportunity IdentificationStrategic LeadershipProject OwnershipPre-SalesClient Management

Frequently asked questions

What does a Lead Consultant, Data and Marketing Effectiveness at dentsu do?

The Lead Consultant will design, develop, and optimize marketing campaigns and customer journeys while advising clients on MarTech components. They will lead consulting projects and client workshops to co-create marketing strategies that enhance digital maturity. Candidates should have 5-6 years of …

What skills does this Lead Consultant, Data and Marketing Effectiveness role need?

Key skills for this role include Campaign Optimization, Customer Journeys, MarTech Consultation, Opportunity Identification, Strategic Leadership, Project Ownership.

How much does a Lead Consultant, Data and Marketing Effectiveness at dentsu pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Lead Consultant, Data and Marketing Effectiveness role remote, hybrid, or on-site?

This role is on-site, based in Singapore.

How do I apply for this Lead Consultant, Data and Marketing Effectiveness role?

You can apply directly on dentsu's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.