Marketing Manager

- Develop and execute marketing strategies aligned with business objectives. - Analyze market trends, customer behavior, and competitor activities to identify opportunities. - Set short- and long-term marketing goals for brand awareness, lead generation, and sales growth. - Oversee advertising campaigns including social media, email marketing, SEO/SEM, and paid media. -Maintain and enhance brand identity and positioning in the market. -Oversee the creation of promotional content, advertisements, and corporate materials. -Lead and mentor the marketing team, setting performance goals and conducting reviews. -Manage third-party vendors, agencies, and freelancers when needed. -Develop and manage the marketing budget. -Allocate resources effectively across channels and initiatives. -Prepare regular reports on campaign results, marketing performance, and insights for leadership. -Conduct market research to understand customer needs and identify new market opportunities. -Analyze customer feedback and marketing data to refine strategies. -Organize promotional events, trade shows, and product launches. -Manage media relations and PR efforts to build brand visibility and reputation.