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Senior Manager, Marketing, Northpoint City

Frasers Property

SingaporeFull-timeOn-site

Posted 17 Jun 2026

About this role

The Senior Manager will lead marketing initiatives to drive mall footfall and tenant sales through data-driven and AI-enhanced strategies. They are responsible for managing the annual A&P budget, overseeing mall operations, and fostering strong relationships with tenants and stakeholders. Candidates must hold a degree or diploma in Business, Marketing, or a related field with at least 6 years of experience in retail mall marketing. Proven leadership capabilities and proficiency in digital marketing, CRM, and data analytics tools are essential for this role.

What they're looking for

Marketing strategyDigital marketingCRMMarketing automationAI toolsData analyticsLeadershipBudget management

Frequently asked questions

What does a Senior Manager, Marketing, Northpoint City at Frasers Property do?

The Senior Manager will lead marketing initiatives to drive mall footfall and tenant sales through data-driven and AI-enhanced strategies. They are responsible for managing the annual A&P budget, overseeing mall operations, and fostering strong relationships with tenants and stakeholders. Candidates…

What skills does this Senior Manager, Marketing, Northpoint City role need?

Key skills for this role include Marketing strategy, Digital marketing, CRM, Marketing automation, AI tools, Data analytics.

How much does a Senior Manager, Marketing, Northpoint City at Frasers Property pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Senior Manager, Marketing, Northpoint City role remote, hybrid, or on-site?

This role is on-site, based in Singapore.

How do I apply for this Senior Manager, Marketing, Northpoint City role?

You can apply directly on Frasers Property's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.