About this role
Design and implement real-time engagement and retention campaigns to maximize customer lifetime value and reduce churn. Collaborate with product and analytics teams to optimize trigger logic and reactivate dormant customers through data-driven strategies.
Requires over 3 years of experience in lifecycle campaigns and CRM platforms with advanced proficiency in SQL and marketing analytics. Candidates should have a proven track record in building predictive models and implementing engagement frameworks.
What they're looking for
Lifecycle MarketingCRM ManagementCustomer RetentionPredictive ModelingSQLA/B TestingMarketing AutomationCustomer Segmentation
Frequently asked questions
What does a Job Posting Title Lifecycle & CRM Manager - Engagement & Retention at IG Group do?
Design and implement real-time engagement and retention campaigns to maximize customer lifetime value and reduce churn. Collaborate with product and analytics teams to optimize trigger logic and reactivate dormant customers through data-driven strategies. Requires over 3 years of experience in lifec…
What skills does this Job Posting Title Lifecycle & CRM Manager - Engagement & Retention role need?
Key skills for this role include Lifecycle Marketing, CRM Management, Customer Retention, Predictive Modeling, SQL, A/B Testing.
How much does a Job Posting Title Lifecycle & CRM Manager - Engagement & Retention at IG Group pay?
The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.
Is this Job Posting Title Lifecycle & CRM Manager - Engagement & Retention role remote, hybrid, or on-site?
This role is on-site, based in Singapore.
How do I apply for this Job Posting Title Lifecycle & CRM Manager - Engagement & Retention role?
You can apply directly on IG Group's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.