Senior Manager, Market Activation (Apac)

Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time. Our rapidly expanding global Ads team is building an innovative advertising offering where our clients can reach engaged audiences and our members can find must-watch series and films at a lower price. Within our Ads business, the Market Activation team’s goal is to ensure our commercial teams are exceptionally prepared and positioned to succeed by setting the standard for go-to-market readiness and launch execution for both Content and Ad solutions. We are seeking a Senior Manager, Market Activation for APAC to act as the primary GTM co-pilot for Regional Ads Leaders, bridging global strategy with regional nuance to turn local expertise into a global competitive advantage. Key Responsibilities Regional Planning & Commercial Execution Lead regional go-to-market and commercial activation for Product & Content (including Live and Custom Sponsorships), in close partnership with Regional Commercial teams Serve as the single point of contact for the Regional Ads Leader, streamlining all aspects of local market activation support (Ads Product, Content/Live, internal launches, sales enablement, etc.) Partner with Global Market Activation and Product & Tech teams to translate global strategies into clear, executable regional plans that reflect local market dynamics, buyer behavior, product readiness, and inventory mix Act as the primary strategic thought partner for Product Marketing in the region, including product–market fit, feedback loops, product activation, and tracking of key performance metrics Ensure commercial plans are accurate, transparent, and adaptable, providing timely insights and recommendations to Regional Commercial teams Cross…