About this role
Lead the design and delivery of high-quality qualitative research projects and translate consumer insights into strategic recommendations for clients. Mentor junior researchers and collaborate cross-functionally to grow the qualitative practice across Singapore and Malaysia.
Requires a Bachelor's or Master's degree in a social science or marketing field with 4-7 years of qualitative research experience. Must possess strong hands-on expertise in moderation, ethnography, and managing end-to-end research projects in multicultural environments.
What they're looking for
Qualitative ResearchModerationEthnographyDesign ThinkingBehavioural ScienceSemioticsStorytellingProject Management
Frequently asked questions
What does a Senior Analyst/Manager, Qualitative Consumer Insights at NielsenIQ do?
Lead the design and delivery of high-quality qualitative research projects and translate consumer insights into strategic recommendations for clients. Mentor junior researchers and collaborate cross-functionally to grow the qualitative practice across Singapore and Malaysia. Requires a Bachelor's or…
What skills does this Senior Analyst/Manager, Qualitative Consumer Insights role need?
Key skills for this role include Qualitative Research, Moderation, Ethnography, Design Thinking, Behavioural Science, Semiotics.
How much does a Senior Analyst/Manager, Qualitative Consumer Insights at NielsenIQ pay?
The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.
Is this Senior Analyst/Manager, Qualitative Consumer Insights role remote, hybrid, or on-site?
This role is hybrid, based in Singapore.
How do I apply for this Senior Analyst/Manager, Qualitative Consumer Insights role?
You can apply directly on NielsenIQ's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.