Regional Marketing Communication & Digital Specialist (B2B) #Jtl

• Evaluate the global business unit product launches and its relevance to the APAC region with the Market Managers. • Drive regional product launch process and coordinate launch communications, presentations with Market Managers • Drive the execution of the targeted campaigns (offline and digital) to the countries with the local marcom team/key sales. • Identify the best and most effective channels (offline and digital) to drive campaigns with the customer journey mapping in mind. Track and evaluate the performance of campaigns. • Drive SEO optimization of respective business units' related landing pages with SEO agency and localmarcom • Establish social media posting/additional channels in social media tool to enhance the company's brand within APAC • Coordinate and support execution as well as track performance of tradeshows and customer events with local marcom/key sales. • Coordinates and tracks the leads management process for the key regional campaigns and events, ensuring rate within KPI in the CRM system. Requirements • Minimum Diploma or Degree in Marketing or equivalent • Proficient with Adobe Illustrator and MS Office applications • Background and understanding in B2B marketing with real-world application preferred • Experience with the end-to-end creation and management of digital marketing campaigns Interested candidates please send in your resume to: Topaz Liang Huimin (CEI No. R1104500), email to: topaz@recruitexpress.com.sg EA License No: 99C4599