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Digital Platforms & Audience Development, Senior Manager

Sonymusicentertainment

Asia, Malaysia, Kuala LumpurFull-time

Posted 15 Apr 2026

About this role

In this newly created role, you will be responsible for developing and executing digital marketing strategies that grow audiences, increase fan engagement, and maximize digital consumption and revenue for Sony Music Malaysia’s artists and catalogue across key digital platforms. This role sits at the intersection of digital marketing, platform optimization, audience growth, and content strategy. While marketing remains the core function, you will also focus on maximizing the performance of artist and catalogue as…

What they're looking for

Responsibilities

  • Develop and execute digital marketing strategies
  • Grow audiences and increase fan engagement
  • Maximize digital consumption and revenue for artists and catalogue
  • Focus on maximizing the performance of artist and catalogue

Frequently asked questions

What does a Digital Platforms & Audience Development, Senior Manager at Sonymusicentertainment do?

In this newly created role, you will be responsible for developing and executing digital marketing strategies that grow audiences, increase fan engagement, and maximize digital consumption and revenue for Sony Music Malaysia’s artists and catalogue across key digital platforms. This role sits at the…

How much does a Digital Platforms & Audience Development, Senior Manager at Sonymusicentertainment pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Digital Platforms & Audience Development, Senior Manager role remote, hybrid, or on-site?

The listing is based in Asia, Malaysia, Kuala Lumpur. Check the posting for remote or hybrid options.

How do I apply for this Digital Platforms & Audience Development, Senior Manager role?

You can apply directly on Sonymusicentertainment's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.