Social Media Marketing Executive

Support the execution of marketing campaigns across digital and offline channels. Assist in updating and maintaining the company website and other digital channels with accurate, timely content. Manage day-to-day social media activities (Facebook, Instagram, TikTok), working closely with the appointed agency to ensure execution aligns with the campaign. Coordinate the monthly newsletter: assist in layout, prepare visuals, and execute the final send via Mailchimp. Manage and update Google My Business listings and assist in replying to reviews. Devise and submit campaign details, artwork, and POSM materials on time. Monitor and respond to general inquiries received via email and social media, escalating them to the relevant team as needed. Coordinate with in-house designers to brief on marketing artwork, assist with revisions, and manage task timelines. Work closely with sales & production teams to support campaign rollouts and feedback collection. Communicate with appointed vendors Conduct basic market research and competitor analysis to support campaign planning and content development. Schedule and publish LinkedIn content based on approved topics. Assist in extracting and compiling marketing reports, campaign metrics, and ad performance whenever relevant and needed. Stay updated with marketing trends and support the smooth day-to-day operation of the marketing department. This description is a general statement of required major duties and responsibilities performed on a regular and continuous basis. Job roles and responsibilities may be revised from time to time to support business growth and need. Job Requirements: Diploma or Degree in Marketing, Communications, or a related field 1–2 years of experience in marketing or relevant internship experience Familiarity with CRM tools or customer loyalty programs is a plus Basic knowledge of SEO and Meta Business Suite or Facebook/Instagram ad platforms as well as TikTok Ads is a plus Proficient in Canva or other basic design tools Strong writing and communication skills in English Creative and innovative Good attention to detail Organised, responsive, and able to multitask across projects Team player with a “can-do” attitude and willingness to learn Self-motivated – ability to manage campaigns with minimum of supervision. Comfortable working on-site and engaging directly with business units