Senior Design Strategist (Interior Systems & Commercial Performance)

Stylemyspace Pte Ltd is seeking a Senior Design Strategist to lead the integration of spatial design, advanced material systems, and revenue-driven project execution. This role is positioned at the intersection of: • Design strategy • Technical material specification • Commercial performance and revenue generation The successful candidate will play a critical role in: • Increasing project conversion rates (50–70%) • Expanding into higher-value projects (SGD 80,000 – 350,000+) • Achieving target profit margins of ≥25–35% This is not a production-only design role, but a strategic, commercially accountable position directly impacting business growth and profitability. ⸻ Key Responsibilities 1. Strategic Design & Spatial Systems Development • Translate client requirements into integrated spatial and material strategies aligned with functional, aesthetic, and commercial objectives • Develop material-driven and monolithic design approaches prioritizing durability, lifecycle performance, and maintainability • Lead concept direction across residential and boutique commercial projects ⸻ 2. Advanced Material & Technical Specification • Specify and implement high-performance material systems, including: • mineral-based finishes • engineered wood systems • stone and surface restoration methodologies • no-hack renovation solutions • Evaluate materials based on: • lifecycle cost efficiency • environmental suitability (tropical conditions) • constructability and execution feasibility ⸻ 3. Revenue Generation & Conversion Strategy • Conduct structured client consultations and needs analysis • Prepare design proposals, quotations, and high-clarity presentations • Achieve: • 50–70% conversion rate across qualified leads • Project values ranging from SGD 80,000 to SGD 350,000+ • Align all design decisions with: • target profit margins of ≥25–35% • cost-performance optimization ⸻ 4. Project & Stakeholder Management • Coordinate with contractors, suppliers, and visualization teams • Oversee: • budgeting • scheduling • installation and execution • Support technically demanding works including: • Addition & Alteration (A&A) • restoration-based renovation strategies ⸻ 5. Market Development & Business Expansion • Acquire new projects via: • exhibitions and trade events • showroom consultations • referral networks • Contribute to positioning the company as a design-led, performance-driven interior solutions provider ⸻ Requirements Education • Bachelor’s Degree in: • Interior Design • Architecture • Fine Arts (including specializations in Visual Communication, Advertising Arts, or Design Strategy) • or related discipline • Candidates with Fine Arts or Visual Communication backgrounds must demonstrate substantial professional experience in spatial design, material specification, and project execution ⸻ Experience • Minimum 10 years of relevant experience in: • interior design • spatial strategy • or design consultancy • Proven track record in: • managing mid- to high-value projects (SGD 80K – 350K+) • achieving high client conversion rates (50–70%) • maintaining profit margins of ≥25–35% ⸻ Core Competencies Strategic & Design • Strong capability in: • concept development • spatial strategy • material-driven design systems ⸻ Technical • Advanced knowledge of: • interior material systems • construction detailing • no-hack and restoration methodologies ⸻ Commercial • Demonstrated ability in: • consultative sales • revenue generation • margin optimization ⸻ Execution • Experience managing: • contractors • suppliers • cross-functional teams ⸻ Preferred (EP-Strengthening Criteria) • International project exposure or cross-market experience • Experience in performance-based material selection and restoration systems • Ability to translate visual communication and design narratives into built spatial environments with measurable commercial outcomes ⸻ Tools & Software • Adobe Photoshop • Floorplanner • Figma / FigJam • Notion • Microsoft Office Suite • AI-assisted tools for design iteration and presentation development