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Senior Director, Global Head of B2B Branded Channels

the LEGO Group

CopenhagenFull-timeHybrid

Posted 8 Jul 2026

About this role

Lead the commercial success and operational excellence of B2B Branded Channels, including LEGO Certified Stores and Travel Retail. Responsible for developing sustainable business models, expanding the global footprint, and managing a diverse team of professionals. Requires extensive experience in franchise management or partner-led retail frameworks within consumer or lifestyle brands. Must be a transformational leader with a proven track record of managing external partners and influencing senior stakeholders in a matrixed organization.

What they're looking for

Franchise ManagementRetail OperationsCommercial ModelingStrategic PlanningPartner ManagementBrand IntegrityPeople LeadershipStakeholder Influence

Frequently asked questions

What does a Senior Director, Global Head of B2B Branded Channels at the LEGO Group do?

Lead the commercial success and operational excellence of B2B Branded Channels, including LEGO Certified Stores and Travel Retail. Responsible for developing sustainable business models, expanding the global footprint, and managing a diverse team of professionals. Requires extensive experience in fr…

What skills does this Senior Director, Global Head of B2B Branded Channels role need?

Key skills for this role include Franchise Management, Retail Operations, Commercial Modeling, Strategic Planning, Partner Management, Brand Integrity.

How much does a Senior Director, Global Head of B2B Branded Channels at the LEGO Group pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Senior Director, Global Head of B2B Branded Channels role remote, hybrid, or on-site?

This role is hybrid, based in Copenhagen.

How do I apply for this Senior Director, Global Head of B2B Branded Channels role?

You can apply directly on the LEGO Group's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.