Digital Marketing Executive (SaaS) - Lcyl

Digital Marketing Executive (SaaS) 5 days, 10am-6pm (Hybrid work arrangement, 3 days WFH) Salary: $4000-$4500 Location: Eunos Ave 3, 409839 Job responsibilities: Plan and execute paid acquisition campaigns across Meta, Google, and other channels to drive free trial signups and paid subscriptions Continuously test and scale ad campaigns — running creative variations across audiences, formats, placements, and messaging to identify what works Conceptualise thumb-stopping static and video ad creatives, and produce clear briefs for designers and video editors to bring them to life Track, optimise and report on campaign performance to improve acquisition costs, trial-to-paid conversion rate, and ROAS, with a focus on sustainable growth Identify and build audience segments based on user personas, platform data, and market research to sharpen messaging and improve campaign performance Stay ahead of paid marketing trends and product developments, especially in the SaaS and fintech space Requirements: Diploma or Degree holder Minimum 2 years of experience in performance marketing or paid acquisition Hands-on experience running paid campaigns on Meta and Google Experience in SaaS or fintech marketing (Strong plus) Experience marketing to US audiences (Preferred) Interest in financial markets, investing, or trading Cheong Yeat Long | R25145358 The Supreme HR Advisory Pte Ltd | EA 14C7279