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Marketing Manager – North Asia

Yum!

SingaporeFull-timeHybrid

Posted 15 May 2026

About this role

Partner with the Marketing Director and franchise teams to drive sustainable sales growth and brand equity across seven North Asia markets. Lead the 'Digital First' and 'Younger & More Every day' transformation through strategies spanning CRM, digital, and menu innovation. Requires over 10 years of experience in marketing or commercial roles, preferably within QSR, retail, or FMCG. A bachelor's degree is required, with an MBA preferred, alongside proficiency in digital performance tools and CRM platforms.

What they're looking for

Brand ManagementDigital MarketingCRMCustomer EngagementPerformance MarketingCustomer AnalyticsStakeholder ManagementCommercial Acumen

Frequently asked questions

What does a Marketing Manager – North Asia at Yum! do?

Partner with the Marketing Director and franchise teams to drive sustainable sales growth and brand equity across seven North Asia markets. Lead the 'Digital First' and 'Younger & More Every day' transformation through strategies spanning CRM, digital, and menu innovation. Requires over 10 years of …

What skills does this Marketing Manager – North Asia role need?

Key skills for this role include Brand Management, Digital Marketing, CRM, Customer Engagement, Performance Marketing, Customer Analytics.

How much does a Marketing Manager – North Asia at Yum! pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Marketing Manager – North Asia role remote, hybrid, or on-site?

This role is hybrid, based in Singapore.

How do I apply for this Marketing Manager – North Asia role?

You can apply directly on Yum!'s careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.