Integrated Media Director

In an era of convergence and constant transformation, we are seeking experienced leaders who can translate strategic ambition into high-quality execution and deliver meaningful business outcomes for our clients. This role calls for individuals with a strong understanding of integrated media, a passion for innovation, and the ability to bring clarity, structure, and momentum to complex, multi-market environments. As a senior member of the Publicis family, you will play a critical role in leading the delivery of integrated media initiatives—overseeing campaign planning, investment, execution, and performance across markets. You will be responsible for managing and developing teams, ensuring operational excellence, and driving seamless collaboration across planning, activation, and specialist functions. If you are confident navigating ambiguity, influencing stakeholders, and elevating both team output and ways of working, while maintaining a strong focus on executional rigour and client satisfaction, we would love to speak with you. Key Responsibilities: Campaign Operations & Delivery Leadership Lead the end-to-end operational delivery of integrated media campaigns across all pillars, ensuring seamless execution from planning through to reporting Translate strategic direction into structured, actionable campaign plans that are delivered consistently across markets and channels Operational Excellence & Campaign Governance Establish and uphold best-in-class operational standards across campaign planning, activation, and reporting Drive process discipline, ensuring timelines, workflows, and quality controls are consistently met across teams and markets Planning Principles & Execution Rigor Champion clear planning frameworks and principles to ensure strategies are translated into executable, market-ready plans Ensure alignment between strategy, planning, and activation teams, with a strong focus on feasibility, consistency, and quality of output Team Leadership & Management Lead and develop Managers and their respective teams across pillars, ensuring clarity of roles, priorities, and accountability Foster a high-performance culture focused on delivery excellence, collaboration, and continuous improvement Cross-Pillar & Cross-Functional Integration Drive collaboration across planning, activation, and specialist teams to ensure integrated campaign delivery Ensure alignment across pillars, promoting consistency in ways of working and output standards Client & Agency Collaboration Serve as the senior day-to-day lead for campaign operations, maintaining strong working relationships with client stakeholders and partner agencies (including creative) Ensure smooth coordination between media, creative, and other partners to deliver integrated and effective campaigns Own and manage relationships with key media, technology, and measurement partners, identifying opportunities to unlock incremental value, innovation, and efficiency across campaigns Financial Management & Campaign Governance Oversee campaign budgets, pacing, reconciliation, and financial accuracy across all activities Partner with finance and operations teams to ensure compliance with processes, timely billing, and transparent financial tracking Performance Management & Optimisation Ensure campaigns are monitored against KPIs, with clear frameworks for performance tracking, reporting, and optimisation Drive a culture of accountability for results, ensuring insights are translated into actionable improvements Continuous Improvement & Ways of Working Identify and implement improvements to processes, workflows, and collaboration models across teams and markets Drive operational efficiencies and scalable ways of working to support business growth and delivery excellence Qualifications: 10+ years of experience in a media agency or integrated marketing environment, with strong exposure to regional or multi-market accounts Proven experience leading end-to-end campaign delivery across digital and offline channels Demonstrated ability to manage and develop mid-sized teams, including Managers and cross-functional resources Strong experience working on complex, multi-market campaigns (APAC experience preferred) Experience collaborating with multiple stakeholders, including clients, internal teams, and partner agencies Track record of delivering operational excellence and driving consistent campaign quality at scale Skills & Competencies Strong understanding of media planning and…