Marketing Manager

Marketing Manager (Branding, Digital Marketing & AI) About the Role iAPPS Health Group seeks a creative, results-driven Marketing Manager to lead corporate branding and digital marketing. You will drive awareness and growth for our AI-powered health platform, longevity programmes, and nutraceutical products through innovative campaigns and strategic partnerships. Responsibilities Develop and implement branding and marketing strategies to enhance the iAPPS Health Group brand recognition and market position Manage and optimize digital marketing campaigns across Facebook, Instagram, TikTok, LinkedIn, and other social media platforms to increase engagement and lead generation Create compelling content using AI tools such as ChatGPT, Canva AI, and CapCut AI for social media, websites, EDMs, and marketing collateral Expand brand awareness and customer engagement through targeted digital and social media marketing initiatives Establish and maintain strategic partnerships with gyms, TCM clinics, healthcare providers, influencers, and other relevant organizations to support marketing objectives Plan and execute product launches, marketing campaigns, events, and promotional activities to drive sales and brand loyalty Monitor and analyze campaign performance data to optimize marketing ROI and inform future strategies Required competencies and certifications Degree or Diploma in Marketing, Communications, Business, or a related discipline Minimum 5 years of experience in branding, digital, and social media marketing within the healthcare or wellness sector Proven hands-on experience managing Facebook, Instagram, TikTok, and digital advertising campaigns Proficiency in using AI content creation tools (e.g., ChatGPT, Canva AI, CapCut AI) to develop marketing materials Strong creativity, communication, and project management skills Preferred competencies and qualifications Experience in healthcare, wellness, nutraceutical, or technology industries Other Information Salary Range: $6,000 - $8,000