Associate Sales Engineer

About the Role Kick-start your career in technical sales with a company at the intersection of two exciting industries: light and compact construction equipment, and next-gen advanced portable power solutions, including portable power systems and battery energy storage systems (BESS). At Kheng Sun, you won't just be selling — you'll be learning how compact machinery, rental fleets, and portable power/BESS systems support projects across Singapore. Your focus will be on growing our Singapore market first. As we expand regionally, starting with Malaysia market, our leadership team is personally pioneering this. There's the opportunity to grow into leading that market down the road, giving ambitious talent a clear runway toward bigger regional ownership. If you're driven, curious, and want a job where your hustle directly shows up in your pay check, this is your entry point into a career that combines technical know-how with real commercial impact. No sales experience? No problem. We'll teach you the ropes — you bring the drive. What You'll Do · Hunt for new business across our light and compact equipment sales/rental fleet and our advanced portable power solutions(portable power systems and BESS) · Build your own pipeline in the Singapore market; prospecting, site visits, networking, and turning conversations into clients · Get hands-on understanding of customer needs and match them to the right equipment, rental, portable power, or BESS solution · Prepare quotations, proposals, and tender submissions · Negotiate deals and close sales, see your commission grow with every win · Build genuine, long-term client relationships that keep coming back to you · Work closely with our operations and technical teams to make sure what you sell gets delivered right · Stay plugged into trends in the light and compact equipment industry and portable power/BESS technology, so that you'll become the go-to expert · Get out of the office, conduct client meetings, site visits, and industry events are part of the job · Build the track record and skills that could position you for future opportunities in our Malaysia market, as leadership establishes it What You'll Bring · A Diploma or Degree in Engineering, Business, or a related field · A natural hunter mentality. You enjoy the chase and don't wait for opportunities to come to you · Solid communication and negotiation instincts(we'll sharpen these further) · Genuine interest in machinery, industrial equipment, or power technology · Comfort working independently in a lean, fast-moving team · Zero sales experience required — this is a true launchpad role for fresh grads · Ambition to grow into a bigger regional role over time What We Offer · A rare shot at growing two business lines at once. A proven core business in Singapore and an emerging advanced power solutions business · An aspirational growth path: build your track record in Singapore, with the opportunity to step into our Malaysia market as it's established · Base salary + commission, with extra incentives for hitting stretch targets. Your effort is rewarded, not capped · Real, hands-on exposure to light and compact construction equipment, portable power systems, and BESS technology · Structured onboarding and mentorship built specifically for candidates new to sales · Direct access to leadership, no layers, no bureaucracy, just support when you need it