Sales And Marketing Executive / Senior Executive (Foodservice)

Company: Food product Location: South Position: Sales and Marketing Executive / Senior Executive (FoodService, HORECA) (20307) Job Purpose Drive sales growth in the Foodservice (HORECA) segment by promoting frozen processed foods and seasonings to end users and distributors. This role requires a strong hunter mindset, active market penetration, and the ability to leverage existing industry networks. Job Description: 1. Sales & Business Development Develop, manage, and grow sales in the Foodservice (HORECA) channel, focusing primarily on frozen processed foods and seasonings. Identify and acquire new customers (hotels, restaurants, catering companies, cafés, institutional kitchens). Utilize existing Foodservice networks to accelerate customer acquisition. Conduct regular sales visits to end users and distributors to drive product adoption and volume growth. Execute effective product presentations, sampling, menu applications, and demonstrations. 2. Account & Distributor Management Manage assigned distributors to ensure strong market coverage and product availability. Monitor distributor performance: sales volume, stock levels, pricing, and promotional execution. Build and maintain strong relationships with key customers and stakeholders. 3. Market Intelligence & Reporting Track competitor activities, market trends, and customer needs. Provide timely and accurate sales reports, forecasts, and market feedback to the Assistant Manager. Identify opportunities for new product listings, menu applications, and channel expansion. 4. Execution & Operational Responsibilities Support trade promotions, marketing initiatives, and product launches within the Foodservice channel. Ensure proper execution of sales plans, pricing strategies, and territory coverage. Handle customer issues, product complaints, and after-sales support promptly. Job Requirements: Minimum Diploma or Bachelor’s degree in business management or a related discipline preferred. Minimum 3 years of sales experience in Foodservice (HORECA) segment Strong network with end users and distributors in FS/HORECA. Proven track record as a hunter in acquiring new customers. Experience selling frozen processed foods or related foodservice products is highly preferred. Good communication, negotiation, and relationship building skills. Interested applicants please apply directly for further shortlisting review. We regret that only shortlisted candidates will be notified. Other applications will be updated to our database for future job opportunities. By submitting any resumes or applications to Pasona Singapore Pte Ltd, you are considered to have read and agreed on the terms of our Privacy Policy, and consented to us collecting, using, retaining, disclosing your personal information to the prospective employers for their consideration. Effective from 1 October 2020 under the new Employment Agencies (EAs) Licence Conditions, EAs will be required to collect the personal data (e.g. NRIC number number for overseas candidates) of applicants referred to employers for permanent or contract job positions of at least six months with a fixed monthly salary of S$3,300 and above. PDPA requirements on collection, use, and disclosure of personal data would not be applicable to EAs that are collecting such information as it is a regulatory requirement by Ministry of Manpower. Please find Privacy Policy Agreement from the below link. http://www.pasona.com.sg/privacy.html Jeffrey Koh Kok Ann EA Registration No: R1770345 Pasona Singapore Pte Ltd 1 FINLAYSON GREEN ＃09-02 SINGAPORE 049246 EA License No:90C4069