CRM Assistant Manager (1 Year)

Salary up to $7500 Location: Suntec Contract period: 1 year Monday to Friday Office hours Responsibility: CRM Program & Campaign Planning Develop and manage the CRM program roadmap and activity calendar to boost sales growth. Ensure all CRM initiatives are on-brand, targeted, and personalized Collaborate closely with internal teams (e.g., retail stores, customer service, ecommerce) to deliver a seamless omnichannel customer experience. Explore and evaluate external partnerships to deliver customer benefits and improve program attractiveness. 2. CRM Activities Execution Design full funnel customer journey, including offerings, experiences and communications. Execute CRM activities using Salesforce Marketing Cloud, Loyalty Cloud, and Service Cloud (where applicable). Manage automated journeys, lifecycle communications, segmentation, and customer engagement flows. Align with key stakeholders on all strategies and tactics and end to end coordination 3. Project Management & UAT Partner with technical vendors and internal IT team to implement CRM campaigns, enhancements, and system improvements. Develop clear business requirements and conduct User Acceptance Testing (UAT) to ensure successful deployment of CRM features and Salesforce-related projects. 4. Analytics & Reporting Extract, analyze, and interpret CRM data to support business decisions. Track and evaluate performance of CRM campaigns, lifecycle activities, and loyalty program metrics. Requirements Minimum 5 years of CRM experience , preferably in the retail B2C industry. Strong understanding of CRM strategy and execution, covering loyalty programs, personalized communications, and lifecycle management. Hands-on experience with Salesforce Marketing Cloud ; experience with Loyalty Cloud and Service Cloud is a plus. Experience in running CRM projects, campaigns, and UAT. Strong coordination and communication skills to work effectively with cross-functional teams. Self-motivated, detail-oriented, and able to manage multiple tasks in a fast-paced environment I nterested candidates, please click on the following link to begin your job search journey and submit your curriculum vitae (CV) directly through the official PERSOL job application platform - GO. By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOL Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for the purposes set outin the Privacy Policy available at https://www.persolsingapore.com/policies. You acknowledge that you have read, understood, and agree with the Privacy Policy. PERSOL Singapore Pte Ltd • RCB No. 200007268E • EA License No. 01C4394 • R25157681 (Lau Jing Wen)