Senior Sales And Marketing Executive/ Assistant Manager

MAIN DUTIES & RESPONSIBILITIES Core Marketing Duties Review legal aspect of Trademark protection, trade terms with trading partners and regulatory assessment and compliance. Serve as PDPA officer for the company. Support execution of marketing plans for product launches, overseas market expansion, product design, sales, and dealer engagement. Assist with graphic design and basic copywriting tasks. Create and curate content for social media platforms. Manage and update company accounts on Facebook, Instagram, Xiaohongshu (XHS), and TikTok. Check and refine SEO articles for optimization and brand alignment. Observe and attend KOL and media collaborations, providing support and reporting outcomes. Support promotional activities, both online and offline. Manage marketing expenses, and ensure overall marketing expenditure efficiency. Provide insights and recommendations to improve digital marketing reach and effectiveness. Sales Support Duties Support on-site sales activities, including assisting with events, product demonstrations, and customer engagement. Drive online engagement through interactive campaigns, live sessions, and timely responses to customer interactions. Assist the Sales Manager in implementing strategies to boost sales performance and achieve targets. Work closely with sales team on advertising, promotions, social media and event campaigns to increase traffic and sales conversion. Customer Engagement Duties Handle CMS updates for the company website. Attend to inquiries received via Facebook, Instagram, and company email inbox. Follow up with customer queries, ensuring excellent service and referring them to relevant departments. Maintain cohesive branding and communication across teams. Ensure all outlets, event etc operations, displays and staff conduct maintain professional brand image and company standards Other responsibilities that may be delegated or stipulated by management.