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Asst Manager / Manager – Preschool & Parent Programme Development

Sport Singapore

SingaporePermanent/Contract

Posted 22 Jul 2026

About this role

At Sport Singapore, we aspire to transform the nation through an active lifestyle designed around innovative, fun and meaningful sporting experiences. Sport has the unique ability to bring people together through play, regardless of age, gender, race, ability or social status. It imparts life values, nurtures character and builds resilience. It inspires and evokes the Singapore spirit through shared experiences and strengthens our national identity. We help Singaporeans Live Better Through Sport. Sport Singapore is constantly on the lookout for individuals who are passionate about what they do. Anchored in our values of Passion for Sport, Strength through Teamwork and Care for People, we believe in working and playing, not just as a team, but as a family. The incumbent designs and delivers programmes that get preschool-aged children and their parents active through sport. This involves working with partners to create evidence-based experiences that are meaningful and impactful for families and communities. The role also supports SportSG's wider mission of promoting healthy lifestyles and building an inclusive, caring community through sport. Role and Responsibilities: • Identify and engage stakeholders and like-minded organisations that align with SportSG’s Preschool and Parent Programme Development mission. • Co-create programs and initiatives with partners, incorporating SportSG’s design principles to achieve mutually beneficial outcomes. • Oversee end-to-end programme development and operations, ensuring seamless delivery and high participant satisfaction. • Identify and engage stakeholders, organisations and parent communities that align with Nurture Kids/Preschool-centric initiatives and/or Active Parents movement. • Amplify outreach efforts through engagement sessions, roadshows, and communications campaigns. • Contribute to integrated marketing communications, covering online and offline branding, publicity, and outreach efforts for Nurture Kids/Preschool initiatives and the Active Parents movement. • Evaluate outreach initiatives regularly and propose improvements to enhance effectiveness and reach. We are looking for self-motivated individuals who value integrity, teamwork and take pride in going the extra mile to provide excellent service to stakeholders and the community. This individual should be a sport advocate through living an active lifestyle and staying active. In addition, an ideal candidate should possess the following: • At least 5 years of proven experience and/ track record. • Experience in Event / project management, preferably in sport, health or community-related field. • Experience in Programme design, outreach initiatives and managing strategic partnerships. • Experience in working with internal and external stakeholders to deliver programmes and initiatives. • Integrated marketing campaigns and efforts with both online and offline deliverables. • Digital content planning and creation, including copywriting, editing and social media content will be an advantage (a portfolio will be requested) • Familiarity with the early childhood or family wellness landscape in Singapore. • Strong communication skills. • Ability to independently produce effective communications and marketing materials. • Comfortable working with data and analytics tools. • Proficiency in artwork/infographic design and video filming/editing for socials. The level of offer will commensurate with applicants’ experience and track records. Successful candidates will be offered a 2/3-year contract in the first instance. Only shortlisted candidates will be notified.

Frequently asked questions

What does a Asst Manager / Manager – Preschool & Parent Programme Development at Sport Singapore do?

At Sport Singapore, we aspire to transform the nation through an active lifestyle designed around innovative, fun and meaningful sporting experiences. Sport has the unique ability to bring people together through play, regardless of age, gender, race, ability or social status. It imparts life values…

How much does a Asst Manager / Manager – Preschool & Parent Programme Development at Sport Singapore pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Asst Manager / Manager – Preschool & Parent Programme Development role remote, hybrid, or on-site?

The listing is based in Singapore. Check the posting for remote or hybrid options.

How do I apply for this Asst Manager / Manager – Preschool & Parent Programme Development role?

You can apply directly on Sport Singapore's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.