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Assistant Manager / Manager, Merchandising

Sport Singapore

SingaporeContract

Posted 4 Jun 2026

About this role

At Sport Singapore, we aspire to transform the nation through an active lifestyle designed around innovative, fun and meaningful sporting experiences. Sport has the unique ability to bring people together through play, regardless of age, gender, race, ability or social status. It imparts life values, nurtures character and builds resilience. It inspires and evokes the Singapore spirit through shared experiences and strengthens our national identity. We help Singaporeans Live Better Through Sport. Sport Singapore is constantly on the lookout for individuals who are passionate about what they do. Anchored in our values of Passion for Sport, Strength through Teamwork and Care for People, we believe in working and playing, not just as a team, but as a family. This role is responsible for building a commercially viable merchandise ecosystem - from strategy and licensee management to retail operations and volunteer deployment - ensuring that all Games merchandise reflects the highest standards of brand integrity and delivers a positive Games experience for all audiences. Job Responsibilities: • Support the implementation of merchandising strategy that maximises revenue whilst creating meaningful and accessible Games keepsakes for all audience segments Look-of-Games Implementation Support • Support the appointment and management of a Master Merchandise Licensee capable of delivering high-quality, brand-compliant merchandise across all categories and sales channels • Oversee the development of a diverse and compelling merchandise portfolio that accurately reflects the Games brand identity and appeals to a wide range of audiences • Establish and manage diverse sales channels that maximise merchandise accessibility and revenue generation throughout the Games period • Establish and manage a structured licensing programme that generates additional revenue streams whilst protecting the Games brand equity • Ensure sufficient trained volunteers are deployed across all merchandise sales points to deliver a positive customer experience during the Games • Track, analyse, and report on merchandise programme performance to ensure commercial targets are met and inform future Games planning We are looking for self-motivated individuals who value integrity, teamwork and take pride in going the extra mile to provide excellent service to stakeholders and the community. This individual should be a sport advocate through living an active lifestyle and staying active. In addition, an ideal candidate should possess the following; • Relevant qualification in Business Administration, Marketing, Communications, Event Management, or a related discipline • At least 5 years of relevant working experience, in content marketing and social media with retail/merchandise understanding • Passionate about sports and the role of major events in nation-building and community engagement • Resourceful with strong interpersonal, communications and writing skills • Independent and able to multi-task in a fast-paced environment • Strong project management and budget management capabilities • Ability to work flexible hours including evenings and weekends • Experience in multi-stakeholder environments • Confident in presentation and persuasion skills to influence people at all levels • Demonstrate creative and critical thinking skills Only shortlisted applicants will be notified. The level of offer will commensurate with applicants’ experience and track records. All successful candidates will be offered a standard 3- year fixed term contract.

Frequently asked questions

What does a Assistant Manager / Manager, Merchandising at Sport Singapore do?

At Sport Singapore, we aspire to transform the nation through an active lifestyle designed around innovative, fun and meaningful sporting experiences. Sport has the unique ability to bring people together through play, regardless of age, gender, race, ability or social status. It imparts life values…

How much does a Assistant Manager / Manager, Merchandising at Sport Singapore pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Assistant Manager / Manager, Merchandising role remote, hybrid, or on-site?

The listing is based in Singapore. Check the posting for remote or hybrid options.

How do I apply for this Assistant Manager / Manager, Merchandising role?

You can apply directly on Sport Singapore's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.