Marketing Executive

- Develop digital campaigns to increase interaction and engagement on social media platforms to create brand awareness and enhance social media presence for the brands. -To convert sales on the brand’s official website, build social presence, and garner brand exposure. -Manage all brand marketing campaigns such as Facebook, Instagram, Xiao Hong Shu, TikTok and etc. -Manage and update company websites. Plan and implementation of SEO technical and on-page optimizations. -Monitor current market conditions as well as competitors' information to improve the effectiveness of marketing campaigns. - Come up with marketing content plans, manage social media calendar and execute the filming and posting of content on various marketing platforms. -Coordinating with the marketing team and operation team on all marketing communications development, ensuring all promotions are planned and executed on schedule. -Liaise with digital marketing agency to implement & optimize online advertisements through Meta/Google/Programmatic and etc to drive leads. -Tracking the effectiveness of marketing campaigns and reporting findings to the executive team. -Manage and monitor the day-to-day performance of social and online marketing platforms. - Work with PR Agencies that we are working with to expand brand awareness. - Assist in ad-hoc marketing duties as assigned by the management. - Proficient in marketing softwares (i.e Canva, Capcut) and Microsoft Powerpoint, Excel, Word Document