Creative Content Creator

About the role Chief APAC (SG) is seeking a dynamic, resourceful, and passionate Creative Content Creator to join our team in our Kranji Showroom. This full-time role will be responsible for bringing our automotive care brand to life. You will combine deep research, creative storytelling, and video production skills to produce engaging educational reels, product deep-dives and social media content that establishes our brand as an automotive industry authority. What you'll be doing Content Strategy & Creation: Conceptualizing, scripting, shooting, and editing short-form video content (Instagram Reels, TikTok, YouTube Shorts) focused on automotive products and educational automotive care. Deep-Dive Research: Conducting thorough research on automotive trends, technical product mechanics, and consumer pain points to create high-value, educational content. Trend Utilization: Staying ahead of social media trends, viral audio, and platform algorithm changes to maximize reach and organic engagement. Performance Tracking: Analyzing video performance metrics to continuously optimize content format, delivery, and viewer retention. Collaboration: Coordinating with internal marketing teams and stakeholders to align content with upcoming product launches and campaigns. Ad-hoc Tasks: Performing any other creative, social media, or ad-hoc marketing duties as required by management. What we're looking for Experience: At least 3+ years of experience in content creation, video editing, or digital marketing. Proven experience in the automotive, car care, or hardware sector is highly advantageous. Technical Skills: Proficiency in mobile/desktop video editing software (Canva Pro, CapCut, Premiere Pro, Final Cut Pro) and mobile videgraphy equipment (lighting, audio, stabilizers) is preferred Key Attributes: Strong research capabilities, exceptional storytelling skills, a meticulous eye for detail, and a self-driven attitude. Portfolio Required: A proven track record of growing social m…