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Retail & Consumer Activation Manager, Singapore

Edrington

SingaporeFull-timeOn-site

Posted 17 Jun 2026

About this role

Develop and execute overarching retail and consumer activation strategies to drive sales growth and brand awareness for The Macallan House and other estate brands in Singapore. Lead end-to-end new product launches, strategic partnerships, and trade elevation initiatives to enhance consumer engagement and ROI. Requires marketing experience in the luxury, beauty, or spirits industry with a strong understanding of the shopper journey and agency management. Candidates must be proficient in English and Mandarin and possess strong presentation skills using tools like PowerPoint and Adobe Creative Suite.

What they're looking for

Luxury MarketingAgency ManagementEvent ExecutionRetail StrategyConsumer ExperiencePartnership ManagementBudget ControlProject Management

Frequently asked questions

What does a Retail & Consumer Activation Manager, Singapore at Edrington do?

Develop and execute overarching retail and consumer activation strategies to drive sales growth and brand awareness for The Macallan House and other estate brands in Singapore. Lead end-to-end new product launches, strategic partnerships, and trade elevation initiatives to enhance consumer engagemen…

What skills does this Retail & Consumer Activation Manager, Singapore role need?

Key skills for this role include Luxury Marketing, Agency Management, Event Execution, Retail Strategy, Consumer Experience, Partnership Management.

How much does a Retail & Consumer Activation Manager, Singapore at Edrington pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Retail & Consumer Activation Manager, Singapore role remote, hybrid, or on-site?

This role is on-site, based in Singapore.

How do I apply for this Retail & Consumer Activation Manager, Singapore role?

You can apply directly on Edrington's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.