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Senior Manager, Marketing Mix Modeling Analytics

Marriott

SingaporeFull-timeOn-site

Posted 23 Jun 2026

About this role

Lead the development and execution of Marketing Mix Modeling (MMM) to quantify marketing impact and optimize budget allocation. Translate complex analytical findings into actionable strategic recommendations for marketing leaders and hotel-level operations. Requires a Bachelor's degree in Business, Analytics, Statistics, or a related field with at least 7 years of experience in marketing analytics. Must possess strong statistical skills and expertise in MMM, ROI analysis, and campaign attribution.

What they're looking for

Marketing Mix ModelingAdvanced Marketing AnalyticsStatistical AnalysisBudget OptimizationCampaign AttributionROI AnalysisIncrementality TestingStakeholder Engagement

Frequently asked questions

What does a Senior Manager, Marketing Mix Modeling Analytics at Marriott do?

Lead the development and execution of Marketing Mix Modeling (MMM) to quantify marketing impact and optimize budget allocation. Translate complex analytical findings into actionable strategic recommendations for marketing leaders and hotel-level operations. Requires a Bachelor's degree in Business, …

What skills does this Senior Manager, Marketing Mix Modeling Analytics role need?

Key skills for this role include Marketing Mix Modeling, Advanced Marketing Analytics, Statistical Analysis, Budget Optimization, Campaign Attribution, ROI Analysis.

How much does a Senior Manager, Marketing Mix Modeling Analytics at Marriott pay?

The employer did not list a salary for this role. Most similar Singapore roles publish their band on the job page.

Is this Senior Manager, Marketing Mix Modeling Analytics role remote, hybrid, or on-site?

This role is on-site, based in Singapore.

How do I apply for this Senior Manager, Marketing Mix Modeling Analytics role?

You can apply directly on Marriott's careers page. ApplyLah can tailor your résumé and cover letter to this exact role in seconds first.