Sales & Marketing Manager

About the Role We are seeking a dynamic and results-driven Sales & Marketing Manager to lead our business growth initiatives for a private education institute. You will be responsible for driving student enrolment, corporate partnerships, brand awareness, and revenue growth through strategic sales and marketing initiatives. Key Responsibilities Develop and execute sales and marketing strategies to achieve revenue and enrolment targets. Drive student recruitment for local and international markets. Identify new business opportunities and build partnerships with corporate clients, educational institutions, government agencies, and recruitment partners. Lead digital marketing campaigns across SEO, SEM, Google Ads, social media, email marketing, and content marketing. Manage branding, website, marketing campaigns, and promotional activities. Plan and participate in education fairs, networking events, seminars, and corporate engagement activities. Monitor sales performance, marketing ROI, lead generation, and conversion metrics. Lead, coach, and motivate the sales team to achieve business objectives. Ensure compliance with relevant education and marketing regulations. Requirements Bachelor's Degree in Marketing, Business, Communications, or a related discipline. Minimum 5–8 years of sales and marketing experience, with at least 3 years in a managerial role . Proven track record in achieving sales and revenue targets. Experience managing both B2B and B2C sales channels. Experience in the education, training, EdTech, or professional services industry is highly preferred. Strong knowledge of digital marketing, CRM systems, Google Analytics, SEO/SEM, and social media marketing. Excellent leadership, communication, stakeholder management, and business development skills.