Salesforce Marketing Cloud Consultant

Our client is a MultiTech social media company. They are looking for a Marketing Operations Specialist to join their team, supporting the planning, execution, and optimization of marketing campaigns across multiple channels. Job Responsibilities Build and execute omnichannel marketing campaigns across email, push, in-app, and other digital touchpoints to deliver cohesive customer experiences Develop and maintain data segmentation strategies using SQL to enable precise audience targeting and personalization Design, build, and optimize automation workflows within Salesforce Marketing Cloud(SFMC) to improve campaign efficiency and platform performance Collaborate with cross-functional stakeholders (marketing, product, analytics) to translate business objectives into scalable campaign strategies Monitor campaign performance metrics, generate insights, and recommend optimizations to improve engagement and conversion Ensure data integrity and quality across marketing systems and platforms Document processes, standard operating procedures, and best practices to support team knowledge sharing and operational scalability Job Requirements Bachelor’s degree or equivalent with 3-7 years of experience in marketing operations, CRM marketing, or a related field Strong proficiency in SQL for data extraction, segmentation, and analysis Hands-on experience with Salesforce Marketing Cloud (SFMC),including Journey Builder, Automation Studio, and AMPscript Proven track record of developing and implementing omnichannel marketing campaigns Experience with data segmentation and audience targeting strategies Strong analytical mindset with the ability to translate data into actionable insights Excellent communication and project management skills Ability to work independently in a fast-paced, collaborative environment If you are keen on this excitingopportunity, kindly ‘Apply Now’. *Referrals are greatly appreciated* By sending us yourpersonal data and curriculum vitae (CV), you are deemed to consent to MorganMckinley Pte Ltd and its affiliates to collect, use and disclose your personaldata for the purposes set out in the Privacy Policy available at https://www.morganmckinley.com/sg/privacy-policy. You acknowledge that you haveread, understood, and agree with the Privacy Policy. Morgan McKinley Pte Ltd Ramitha Ravindran EA Licence No: 11C5502 EA Registration No. R1765539